I didn’t start out thinking I’d become a designer. I studied fashion marketing, but found myself gravitating toward the classes where I could actually make things—developing concepts, thinking visually, and figuring out how ideas could come to life. I loved that part enough to go back and study graphic design, focusing on digital media.

That decision shaped everything that came after. I built my career in digital design, working across brand, content, and digital experiences. Along the way, I became increasingly interested in more than what something looked like. I wanted to understand why it worked, who it was for, and how the experience could be better.

That’s what continues to draw me to product and experience design. I love the craft of design, but I’m equally interested in the thinking behind it—understanding people, questioning the problem, exploring different possibilities, and finding a solution that makes something complicated feel simple.

I bring a strong visual eye and attention to detail, but I’m always thinking about the bigger picture: the people, the problem, and how all the pieces come together.

For me, the best design makes something complicated feel simple. And getting there is the part I love.